WHY PARTNER WITH IRL?
We're not a distributor pushing content into your theater. We're a partner building a new model alongside you.
You bring the room and the community you've already earned. We bring the film, the assets, and a format designed to do one thing: deepen your connection to your community and help the people in it find each other.
YOU GET:
Everything ready to go.
The film, DCP, trailer, poster art, discussion prompts, merch, and a host. You don't build the marketing from scratch. You open the doors.
Help filling the room.
We work with the film's crew and their networks, our partner organizations, our publicists, and our social channels to drive audiences to your screening. When you sign on, you're not doing outreach alone.
A national brand, your local room.
You get the reach of a nationwide series, with full control of your venue, your programming, and your community.
Aligned incentives.
We're a nonprofit. We're not here to extract revenue. We're here to keep independent theaters at the center of cultural life, which only works if it works for you.
YOUR AUDIENCE GETS:
A reason to come back.
IRL is a recurring night, not a one-off booking. The film gets them in the door.
The people in the room bring them back.
WE'RE JUST GETTING STARTED, AND WE WANT TO BUILD THIS WITH YOU!
ALREADY A THEATER HOST?